All press is good press.
The key to success is to get people talking about you...and talking, and talking, and talking.
It's easy to do in a country that prioritizes convenience over self-preservation and has a seriously entitled misunderstanding of the phrase "survival of the fittest."
Complacently fat on junk food and reality TV - talking and talking.
It doesn't matter what's being said, just that the name is incessantly repeated.
Every conversation turned that way.
Every news story's inflammatory headline.
Every morning I think, Now what?
Talking and talking and even making signs.
They're right, of course. You should be concerned.
But more than that, unplug the television and put down the device. Go outside and have a genuine conversation with someone that does not involve the obligatory topic. You might be surprised by all the things you actually have in common.
The biggest threat is people who refuse to be played against one another.
If you wonder what the attention whore will do next, the answer is: whatever it takes to keep all eyes on them.
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